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Having a comprehensive strategy does

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Website Evaluation – “How do I rate”

You have either just had a spiffy, “gee-whiz”, all the bells-and-whistles website produced for your company, or you’ve woken in the middle of the night and wondered if your Internet marketing presence is effective. Is it generating revenue?

Regardless of what made the light go on, you want to know just how well you are doing, and you figure a website evaluation might be the "ticket". This inclination to know makes all the more sense when we understand that marketing is an investment that should realize a return.
website evaluation score
What if you had a way to quickly check the important information on your site that means a lot to the search engines like Google? Maybe you want to know your popularity rank, how many incoming links are coming in to your site, or even better, you search engine placement on various phrases important to your business.

This type of website evaluation, and much more is possible through the WSI Webscan. Webscan is a cutting-edge application for testing, monitoring an improving websites that has been utilized by thousands of companies to strategically improve their marketing effectiveness.

How can I use such critical information?

  1. Have a “one-off” report run to get a clear picture of how you rate on all the critical criteria for success.
  2. Have a series of tests run over time to chart the progress of your internal marketing team, or Internet marketing vendor.
  3. Run comparative scans on your primary competitors to determine how you rate, and what the critical areas are to address to overtake them.

Website evaluations are incredibly intuitive to understand, but you also have available to you a certified Internet marketing consultant to help draw out recommendations and ensure that you fully understand the report.

Different levels of website evaluations are available. You will find a few combinations below. Please note that Levels 3 and 4 include additional reporting beyond the Webscan Audits.

Marketing Competition Reports (All reports delivered in PDF format)
 
Level 1 WebScan SEO Audit on your site
Does not include report consulting

Level 2
WebScan SEO Audit on your site and 2 competitors
Includes ½ hour of report consulting
 
Level 3
WebScan SEO Audit on your site and 3 competitors
Keyword Scoring (5 Keywords, Insights Graphs)
Demographic Profile
Includes 1 hour of report consulting
 
Level 4
WebScan Enterprise Audit on your site and 3 competitors
Keyword Scoring (10 Keywords, Insights Graphs)
Trending Analysis Report
Includes up to 2 hours of report consulting

We would be happy to consult with you to determine the level of information that you might require in order to meet your immediate, and future needs. Please call Barry Crowther at:

Knowledge + Action = Success!

Proven SEO and Pay-Per-Click
PPC, Search Engine Optimization and Digital Marketing

We Simplify the Internet

Web Design incorporating CRM,

Web Design incorporating CRM,

An attractive design is essential, but our built in Customer Relationship Management system allows us to monitor your visitors activities, and make the appropriate incremental adjustments to your website system.

Email Marketing

Email Marketing

Our email marketing system is integrated directly into your website platform. When a visitor signs up for a newsletter, or makes an inquiry, they are automatically added to your email database.

Search Engine Optimization

Search Engine Optimization

Go ahead, search for relevant terms pertaining to your business on Google. Who ever shows up on the first page gets the customers. If it isn’t you, it is your competition. SEO is a moving target, and a core competency of WSI for over a decade.

Pay-Per-Click Advertising

Pay-Per-Click Advertising

Our state-of-the-art PPC platform is “ROI Centric” NOT “Click-Centric”. That means that it is designed to manage your budget to optimize the things that count; phone calls, emails, submitted forms, or transactions… not just clicks.

Display Advertising

Display Advertising

Most visitors do not take action the first time they come to a website, so you need away to bring them back. Our banner management platform literally tracks your visitors across the Internet and displays your banner on other websites they visit.

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