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Web surfers demand decent design
(From an article originally appearing on www.clickz.com .)
“A whopping 65 percent of the 1,100 U.S. Internet users that were surveyed won't patronize a poorly designed site — even that of a favorite brand — and 30 percent reported that Web site design is more important than a great product. Even rock-bottom prices only persuaded 4 percent to shop on a poorly designed Web site.”
“Usability and design play critical roles in site credibility, as Consumer Web Watch found through in-depth studies. Nearly half (46.1 percent) of survey participants ranked "design look" as the most important component when evaluating site credibility, followed by "design/structure."
Quality websites since 1999
There is a common misconception that a “website” is a tangible object that you can buy over the counter like a hamburger or pharmacy prescription. Just place your order, wait your turn and the product magically appears just like it did the last thousand times the order was placed. Unfortunately that is somewhat true. That concept works well if you are ordering a pizza…but not for a critical business application.
A website is just a tool. If it doesn’t earn you a return on your investment… it isn’t a very good tool. You wouldn’t present a flimsy homemade business card to an important client… why then would you direct them to an amateur website? Our design team has a proven track record of quality design and client satisfaction.
WSIeWorks is a fully staffed, full service web development and Internet solutions firm serving businesses worldwide since 1999. We specialize in the up-front planning of your website by analyzing your current business model to maximize your ROI. We even offer our Total Solution Package where we manage ALL aspects of your website and Internet marketing for you.
Contact us now for a complimentary analysis and executive discussion.
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